Top 5 ideas to maximize the performance of your SEO
It is a well-known fact that internet has become a necessity and is no longer a luxury anymore. It is a way of life that is subject to continuous improvement and upgrades. Google now processes over 40,000 search queries every second on an average, which sums up to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.
A competent and convenient SEO is one of the best way to increase the traffic on your website with clarity and brand name for your business. To build up your client base and to shoot up your return on investment, SEO is the key because the more the traffic, the higher are the chances of conversion of users to leads and higher the revenue. Just get in touch with us and learn how you can reach the top results in any SERP and gain more visibility. The cost of SEO services at Appmocx is as low as $250 per month. The transaction will be 100% transparent and you will always be aware of the facts of what you spend. Click here to know more or fill in your information here to get an exact quote for our services. Appmocx is an SEO company with the skills and expertise to ensure that your business has the best online exposure and experience. Reach out to us if your competitors dominate the local SERP for your targeted keywords and we will help you succeed. There is no one methodology for optimizing your SEO investment. Let us understand the various ideas or methods which you can follow to maximize the performance of your SEO.
1. Responsive Design of Website
According to the wikipedia definition, a responsive web design (RWD) is an approach to Website Designing which makes web pages render well on a variety of devices and window or screen sizes. It is a pre-requisite if you want to maximize the impact of your website increase traffic and reach more potential customers. Your website content needs to be fully accessible on devices like mobile phones, iPads, tabs etc. and if it’s not, your would-be customers will not hesitate to try another site.
Should you feel like confirming that your website is already mobile friendly, you can double check it through google’s Mobile Testing Tool. If you need rework, Contact Us for Web Redesigning Services and we shall be happy to assist. Focus on improving user experience across all devices to reach maximum people online. For example, here’s how our Appmocx website looks on a mobile device:
And this is how it looks on a desktop :
2. Perfect Keywords
There are several tools to search for the best SEO keywords on the internet these days. Make us of them and look for the best keywords that will encourage more traffic, more users, more leads and hence more returns. It will be a wastage of time, effort and money if you are not investing in the right keywords. Apart from the keywords the focus of your business should also be to create more web content in order to create more traffic on your website and being able to generate more business leads. It is useful to think about how the users will search for information on a specific service or product that you are selling. The keywords they use should be the keywords you want them to use, However, ensure that you don’t add unprecedented amount of keywords coz some might be unrelated as this will flag your website as spam.
3. Build Content
One of the most important fact is that the more the content on your website, the more are the chances of it being on the first page of a search engine. The more the content, the more the traffic. Every business should aim at adding atlas 10-15 articles in their website every month. You should write content considering that it is the main strength of your business. You may write about your business, or more importantly, about the topics your prospective clients can be most interested in. Something that adds value to your new, would be or existing clients. You have to surpass your competitors, but how? The answer is, create blog posts, articles etc including at-least 2 to 3 main keywords that can get your featured in the search results. Use pictures, graphics, steps and minimum 1500-2000 word strength. This is one of the most effective yet ignored ways to increase the traffic in your website. A recent research has concluded that businesses that publish more than 16 posts every month get more than 3 times the traffic and more than 4 times more leads.
Create photos, videos and GIFs that are capable of being shared because in today’s fast faced life, it is more likely that an average human being will prefer watching a video of a photo collage over reading multi-page content. Be sure to highlight your best-selling points about the website and its features. Create a demo video that explains the full functionality of your website products and services and keep it up to date.
4. Social Media Marketing
Social Media Marketing is the use of social media platforms and websites to promote a product or service.
In a scenario where you have a new website and business and the quantity of content is still low, you can use social media to your rescue. You can share your articles on social media and encourage your followers and friends to share it too. This will help you gain more traffic and interest of a wider audience. More than common social media platforms like Facebook, LinkedIn and Twitter, you should try to more actively build content in websites like quora, blogger etc.
You can create articles, slide shows, videos etc. Build content on hot topics in the industry and economy. Check out other bogs, the blogs of famous content writers and even your competitors and to get ideas and understand what they are talking about. Make sure to find supporting images in your content so understanding become simpler for the users. Do not miss out on adding useful links to other related articles and the homepage too so that navigation becomes easier for the user. The navigation should be designed in such a manner that it is convenient for both desktops and mobile devices. Don not forget to add links to share the content in other websites and platforms.
5. Competitor SEO
If you know that your competitors are already ranking high in SERP, go for it and research the keywords used by them. Use those keywords to create better content than them. Take help from the Google AdWords Keyword Planner. You can also explore some new strategies like exploring their google AdWords status, monthly newsletters etc. After creating the content ensure that you also reach out to those sites and blogs that are linked to your competitor’s content and educate them about the products and services that you are offering and that you would like to get associated with them for joint marketing methods. Most likely, they will get tie up with your articles as well and will help you increase your website traffic. Remember that the key here is not to steal their structure but to understand their structure and strive to create something better that they already have. Then new users will get attracted and you will have an upper edge over your competitors. While this is not a long-term strategy, it will already help you to route traffic and settle your website in the industry.
How can we help you?
If you are convinced by now that SEO is a must have for your business to achieve the success that you desire, wait no further and just drop us an email at [email protected] or just call +91 7899757711 and arrange a free consultation to understand how SEO works. Once you are associated with Appmocx, we give our best to make sure that you are rewarded with the best return on your investments. Our committed SEO experts will work with your team in order to optimize your SEO and ensure highest possible returns. And you can do all this at some of the best and transparent rates in the industry.